At the heart of the organization is the “Holiday of Cheer” program. This program was implemented to serve as the first building block for the foundation. Through the “Holiday of Cheer” program the Gail Devers Foundation, Inc. adopts families in need during the holiday season and provides them with food, clothing, gifts and an opportunity to enhance their lives. Each adopted family is then entered into the foundation’s database of programs which will aid them in their continued desire for success.